Culture either impedes or accelerates every Digital Transformation

Find out how world-leading organizations are leveraging their culture to transform

Author: Hilton Barbour
I believe Culture will be the competitive advantage of brands in the future. I also believe Transformations are all about the People, not the Pixels. Connect with me, I’d love to hear your opinion.

As Digital Transformation remains today’s critical business imperative, more and more organizations are realizing that Culture, and not Technology, is the key determinant of success. In my 2nd book, I interview five world leading organizations that are fundamentally driving change by transforming their Culture first.

Find out how:

  • Anheuser-Busch is leveraging their Employer Branding platforms to attract world-class talent.

  • Nestle is reframing their Culture to reduce silos, enhance collaboration and build “Trust”.

  • Ogilvy Worldwide has committed to the hard everyday decisions needed to build an effective and enviable culture.

  • Shaw Communication has radically merged HR and Marketing to build a world-class telecommunications business.

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