Culture & Digital Transformation: The Beauty Of Entrepreneurial Spirit At L’Oréal Canada

Tweet   The L’Oréal Group is a global beauty giant spanning many of the best known and most beloved beauty brands on the planet. A veritable “who’s who” known to consumers and professionals worldwide, the L’Oreal Group includes brands like L’Oréal Paris, Vichy Laboratories, Maybelline New York, Garnier, Lancôme and Yves SaintLaurent. Recognized for their […]

Hands Up. Who Wants to Be An Innovator?

Tweet Back when I started my career (or when dinosaurs ruled the earth) there was a very different perspective of innovation and innovators. They were an elite group of secret, almost mythical, creatures toiling away in labs far from the prying eyes of competitors or even colleagues without a C-suite designation. As a lowly advertising […]

Under Armour : The Challenger Brand tackling the Super Bowl

The Super Bowl is the greatest sporting event in the world. Its also a global stage for Challenger Under Armour

Is Innovation a Siren’s call for your company?

Innovation is an imperative but it can also run your organization aground if you’re not careful.

That will never fly…

Saying no will always be the easier choice in business. Saying Yes takes real heart.

Pitches : Agency growth strategy or Agent Orange?

New Business should be the life-blood of any agency. Increasingly it feels desperate and futile.

Banish Fear, Embrace Discomfort

Discomfort can propel deep personal growth. Fear will stifle it. Embrace the former and banish the latter.

Marketing early stage companies

Some marketing pointers on early stage companies. 7 tips to consider.